Service Innovation & Design

  • Service Design Breakfast: Integration of Service Design and Elearning

    by Juho Hyvärinen Thursday 29 November Facebook alerted me that I had enrolled for the Service Design Breakfast at Otaniemi. So, it was time to print out the tickets and head for the Aalto University, formerly known as TKK campus at Espoo. I arrived at Aalto University’s Start Up Sauna and after a freebie breakfast it…

  • Book Review: Fast Strategy by Yves Doz & Mikko Kosonen

    1        Fostering Strategic Agility Sharpening strategic sensitivity, building collective commitment and enabling resource fluidity are major guides to strategic agility.  They give insight on all that need to be done to ensure that strategies are implemented to yield positive results.  Sensitivity of organizations to changes around them is not enough to make them have a…

  • Service Design Breakfast #3 – No guesswork needed by Karri-Pekka Laakso, Reaktor

    3rd service breakfast happened on 17th of October, 2012. Karri-Pekka Laakso was the speaker from Reaktor. He tried to convince people that “no guesswork is needed”. After quite long introduction of himself, he advertised Reactor in a way that it is a company that develops systems to makes someone’s work easier, more efficient and more…

  • Service Design Breakfast #2 – Mikko-Pekka Hanski, Idean

    Figure 1. Service Design Breakfast, Idean 2012 How do emotions impact the design? How can design projects benefit from understanding the emotional rollercoaster? How can you become a better designer if you are aware of the changes in emotions throughout a project? How can you adjust your project plan based on that? In this blogpost…

  • Design Thinking: The Journey of Group 5

    Design is a central feature of our everyday life. But what is it? How do you define a good design solution?  Is it about aesthetics, quality or functionality? How do you develop the creative process and when can you consider yourself a designer? The discussions, lectures and exercises during the Design Thinking course were aimed…

  • Implementing servitization

    Aalto University seminar 20th November 2012. by Riku Seppälä I attended Aalto University’s seminar ”Implementing servitization” 20th November at Otaniemi campus. The seminar was part of “Integrating Service Management and Operations Perspectives in B2B Services”- project at Aalto University within logistics research group. According to the project description the ISMO project aims to develop concepts,…

  • IN PLANNING: A joint research project to create strategic partnership network

    by Päivi J. Tossavainen The growth of ser­vice business is projected to continue in EU. This trend touches all organizations. It also provides opportunities for Laurea, while systematic research and disciplined new business practices are sought in the field of service innovation and service design. Traditionally European research on service has been strong. Thus, a…

  • Design thinking – easy and difficult?

    “I never design a building before I’ve seen the site and met the people who will be using it.” –Frank Lloyd Wright Design thinking is a human centred design method, transforming needs into solutions. Design thinking could be called as a mind-set, a way of using creativity to tackle design problems. How to solve a…

  • Toolbox for growth and innovation – the outcome-driven innovation process

    The author challenges traditional ways of gathering information for innovation in products and services. In this book, Ulwick introduces an outcome-driven innovation process, which he presents as new and productive. The book has a refreshing point of view on customer involvement and distribution of work between customers and experts. It is important to know precisely…

  • How to See Co-Creation of Value When Creating New Services

    Review of a few related articles. Written by Tiia-Marina and Juha The 6th foundational proposition on service dominant logic is: “The customer is always a co-creator of value: There is no value until an offering is used – experience and perception are essential to value determination.” So the co-creation is a goal to reach. By…