Category: Service Design literature
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Free Design Thinking Models to Help You in Your Project
by Miikka Paakkinen Design in a business context looks to answer two questions: what problems are your customers facing, and how might we solve those problems while providing the best possible experience? Design thinking models can help you in your quest for the answers. Along the way, they might also assist you in asking better…
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Unleash the potential of your business using Design Thinking
Summary: Using a co-creative process, Design Thinking helps organisations to build on unmet user needs and create value from user insights. Before I started my Service Innovation and Design (SID) studies and went through the Design Thinking masterclass hosted by Professor Katja Tschimmel, I never realised how much published content such as books, reports and…
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Learning the essence of Design Thinking process
“There is no universal best DT process model, the choice innovation managers make depends on their disciplinary background and their personal taste.” says Katja Tschimmel in her article about Design Thinking process models and tools (Tschimmel 2012, 11). And this is also what she tells us listeners during our first hours of Design Thinking course…
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What is design thinking and why is it important to your business?
Design thinking is a creative problem solving and innovation process that makes change possible. Instead of FOR users, this human centered approach designs services and products WITH users. The systematic process of using design thinking tools for innovation creates competitive advantage – a good reason to every business manager to adopt it to their…
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What on Earth is Design Thinking???
Although I had previously read a few books on Design Thinking as well as participated in a Service Design course organized by Aalto PRO, I still learned so many new, exciting things at Katja Tschimmel’s course on Design Thinking at Laurea. And that learning of new aspects to Design Thinking is also what inspired the…
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Modern Practical tools of Design Thinking
Last weekend I have participated in Design thinking course which motivates me to share my thoughts about my learning in this course and related material. Design acts as the facilitator for innovation processes but during last decade design thinking(DT) gains great appreciation from research communities but also from all organizational sectors of the world. Many…
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Future of Service Design – does it exist?
Ever thought about this? Is service design just one ism, which comes like a wave: First small, getting strong and then fading away. When reaching the end of its existing curve, the ism is so worn out that no-one even wants to hear the words “service design”. Aalto University Executive Education arranged on the 1st…
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Embrace the mess!
Design Thinking – the challenge in daring to embrace the mess of non linear thinking. I am quite new to the field of service design and the tools used in Design Thinking are not yet that familiar to me. Hence I didn’t really know what to expect from the first contact session at SID. I…

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