Tag: service innovation
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Co-create your future
In today’s world the competition amongst companies within the same industry or sometimes even across industry boundaries is rough. New businesses are constantly born and they want to get their share of the wallet. There are many books and articles that will provide guidelines, how to improve your business concept and gain advantage from the…
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Fishing for a circus strategy
“The show must go on”, is a very common phrase in a show or performance. It means that the audience has to be kept entertained at all times. But, it doesn’t say what happens when the show gets old? How does a show performance keep selling tickets after repetitive shows and apply this phrase? But…
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Service Design meets Futures Thinking
A series of posts discussing the statement “Futures Research supports the Service Design process in multiple ways and throughout the whole process”. Part #1: Conclusions based on the first round of literature review by Minna Koskelo and Anu K. Nousiainen. This is the first post by the authors regarding the “Service Design meets Futures Thinking”…
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Chapter benchmarking
A trip to the German SDN Chapter conference in Cologne showed that a national chapter is a great forum to share and gain service design knowledge close to home. It also brings local service design people together to share service experiences and ideas from business, academy and the design world. I had a special interest…
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Pioneering in the service innovation & design field
Exactly three years ago, in May 2009, we were living exciting times at Laurea University of Applied Sciences. After a lengthy development process of the unique Master’s degree programme in Service Innovation and Design, it was finally time to select the first group of students. The modern degree programme had gathered over 200 applicants, and…

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