Service Innovation & Design
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Design Thinking breeds Innovation Culture
Design thinking breeds innovation mindset. In order for a team to co-create a successful and innovative product or service, design thinking and design tools are paramount in today’s cut-throat competitive environment. Design thinking acts as an interface between business, technology, products, services and consumers. Design thinking is a non-linear iterative process that helps us in…
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OpenFin Challenge – How did we succeed within 22 hours?
This is a descriptive story and self-reflective analysis of how four service design fellows & a tech consultant succeeded to come up with a strategic service ecosystem concept with viable business model just within 22 hours – and to convince a heterogeneous, multidimensional and highly professional jury. The challenge Open Innovation in Finance Business (OpenFin) is Aalto University…
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Making mutual funds a mutual fun
They say the best way to become a great service designer is to participate in as many service design contests and hands on happenings as possible. It was what I thought when Minna Myyryläinen, one of my SID Laurea fellow students, brought the idea to join the openfin Hack and Ideathon competition in Espoo. Finally…
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The Customer is the King
On 24th of September 2014 a group of enthusiastic entrepreneurs participated in a lesson which focused on customer understanding and service-centric business. InnoEspoo organized the event which was a first part of “Osaamista ja oivalluksia” (Know-how and inspiration) entrepreneur -coaching events. The keynote speaker was Katri Ojasalo who works as Director of Master level education at…
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Transform Your Business Through Design Thinking
The postindustrial digital age and the emergence of the experience economy have fundamentally changed the requirements and the expectations how companies develop and deliver new services. Well-known brands like Airbnb, Mayo Clinic, Bank of America and HBO have all understood this shift and successfully utilized holistic design thinking approach to transform their business. They have…
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Design Thinking: A Left-Brain Viewpoint
Constraints foster creativity. In this case, my own limitations. At the core, I am an analyst, a conceptual thinker used to dealing with words rather than images. Most of my best service design work so far has furthermore been done using traditional survey methods rather than the kind of innovative methods promoted by designers like…
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We Are the New Design Thinkers!
“How many of you consider yourselves as design thinkers?” asked our guest lecturer Gijs van Wulfen (Innovation Consultant and founder of FORTH Innovation method) when our SID 2014 group started the Design Thinking course. Not so many hands rose at that point, I was certainly hesitating. However, we were soon about to learn what Design…
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Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship
Innovation is all about making a difference in people life‘s, and it starts with an idea. This idea needs to resonate with customer needs, create the appropriate market attraction, find the right value network to grow, justify its financial costs and last but not least have a potential return on the investment. For that many aspects about innovative…
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A Crash Course on Creativity!
Where do ideas come from? Creativity is looked at as the engine to bring ideas, but also most of us think creativity is an epiphany, where some will get it, while others will not! What if I told that creativity is something that every one of us can learn, its only a matter to understanding…
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