Service Innovation & Design
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What if… organizations could prepare for uncertainty?
What if an organization would know what are the pain points of its future customers, which are emerging competitors and partners, what type of ecosystems organization should be part of, what type of legal, social or political issues are arising, what is going to be next industrial trend, how to disrupt the industry? “What if”…
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What’s the secret recipe to becoming an agile and customer-centric company?
Futurice hosted Service Design Network Finland’s event in Helsinki in January 2020 where Marc Stickdorn* talked about how companies can use journey maps as a management tool. Stickdorn explained three different situations where journey maps can be used: in workshops, projects or as a management tool. Workshop journey maps are used only once and they…
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Journey maps and facilitation: my take-aways from Marc Stickdorn’s workshop
What a way to spend Friday evening it was: about 70 people hungry for Marc Stickdorn’s facilitation exercise and presentation on journey map operations! Futurice hosted this Service Design Network Finland’s event on 31 January. I’ll share with you in this blog post two insights about journey maps and three points from the facilitation exercise…
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The Design Possibilities in Redefinition
By: Johanna Johnson Futurice recently hosted an event at their downtown Helsinki headquarters titled “Futurice Design Presents: Redefining Meanings”. During the opening speech given by one of the employees of Futurice, they encouraged us to redefine the meanings of things we think we already know and carefully curated the themes of the evening to illustrate…
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You’ve Been Nudged!
Whether you realize it nor not you have most likely been nudged if you have ever done e.g. some online shopping. Of course, you can be nudged in other environments too but in this blog I will for the most part concentrate on nudging in the digital environment. This is because I took part in…
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Dealing with complex global challenges
Event: Sitra Heräämö XL21st of November, in Helsinki Sitra Heräämö XL event is a part of Sitra Lab’s Heräämö breakfast event -series. This specific event was extra-large, because instead of one there were three interesting international speakers, who gave presentations about societal innovations and global challenges: Indy Johar from Dark Matter Labs, Piret Tõnurist from…
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The growing role of design in government
Last week the city of Rotterdam (NL) hosted the latest edition of the International Design in Government Conference. Previously hosted in London (UK), Oakland (USA), and Edinburgh (Scotland), last week’s edition was already the third happening in 2019, suggesting that the interest in the topic is growing world-wide. Hosted officially by Gebruiker Centraal (User Needs…
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AI and Service Design
What is the first thing that comes to your mind when you think of AI? Robots? Data breach? Self-driving cars? There are as many thoughts about AI as there are definitions. It really depends on who you ask. However, in this blog I won’t go over what it is or isn’t but rather how we…
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Is There Such A Thing As Too Much Empathy?
Disclaimer: These thoughts, opinions, and observations are mine, and mine alone. They are not the thoughts of my fellow Dash team members, only myself. I recently had the immense pleasure of participating in the 2019 Dash Hackathon in Helsinki (organized by the Aalto Entrepreneurship Society – “Aaltoes”) which is the largest design hackathon in Europe. …


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