Category: SID methods
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Dog fur mittens?
What does the customer of tomorrow want? I was at the launch of futurist Elina Hiltunen’s new book and petification was the morning’s first consumer trend. Elina identifies and explains 18 consumer trends that can have an impact on you, me and on different businesses through us. The trends already exist – it’s a question…
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NBF16 – my takeaways
Last year I attended Nordic Business Forum 2015 thru the live stream and it was an amazing experience. I was so stoked that had to buy a NBF16 seminar pass right away – I wanted to experience it physically, to hear the keynote speakers live, meet people and be part of the buzz. Now, after digesting…
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Design thinking as a magic wand for trainers and innovators. Role of facilitation.
by Katarzyna Młynarczyk Don’t oversimplify design thinking What a challenge! – that was the strongest, eye-opener thought during my first Jam (over 3 years ago). I found myself as a trainer (future facilitator) and member of a team. In that moment I understood design thinking as process divided into couple of basic stages fulfilled…
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Design Thinking, new superpower?
World is changing faster than ever before. Businesses are facing more and more complex issues. Management models from the days of Industrial Revolution are not so useful in the fast-moving world of today. No businesses are safe from change as world is going digital. Think about Uber and Airbnb. We want more, when we want,…
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Hi, is there anyone who likes yellow color and apple juice?
“Hi, my name is Lisa and I’ve started to study Service Innovation and Design at the Laurea University of Applied Sciences.” Lisa is walking in a lobby and sees other students. “Hi guys, is there anyone who likes yellow color and drinks apple juice?” “Hi Lisa, we’re also students in SID program and we’re happy…
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Will Design Thinking disrupt Education?
Chances are if you didn’t go to design school (or don’t have a career in design) you believe you have absolutely no clue what Design Thinking is. But when one starts analysing how they create solutions, they are likely to recognise similarities with this now superpop method. Innovation by Design Thinking follows patterns similar to…
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Embrace the mess!
Design Thinking – the challenge in daring to embrace the mess of non linear thinking. I am quite new to the field of service design and the tools used in Design Thinking are not yet that familiar to me. Hence I didn’t really know what to expect from the first contact session at SID. I…
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Unleash Your Inner Beast
Be empathetic, gather courage and nurture creativity to make Breakthroughs. I would like to Thank our energetic lecturer Katja Tschimmel for sharing her knowledge and experiences on Design Thinking. Thank to Virpi Kaartti for providing great support during the Study and Thank to all my fellow students for such an amazing ongoing experience. This blog is…
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Design Thinking – Innovation in progress
What stayed with me for all these weeks, was the inspiring figure of Katja Tschimmel, explaining us how better results could be achieved, if Design Thinking was to be applied in more disciplines or professions. Passion is easily transmitted and while exploring the depths of the Evolution 62 model in action, it grew stronger. Here is…

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