Tag Archive | Transformation

Digital transformation is not about IT

 

Digital transformation consists of many changes that are going on right now. The authors of the book Digimuutos (Digital Transformation) Kati Lehmuskoski and Timo Savolainen list the changes:

  • platform economy
  • big data
  • artificial intelligence
  • social media
  • robotics and automatisation
  • virtual and augmented reality

These disrupt industries and services such as transportation, banking, learning and communications.

In the transformation, it is important not to focus solely to information technology but instead innovative business models and services. IT is only a tool for the change.

Platform economy as motor of digital transformation

Platform business models represent the cutting edge of digital transformation. Platform economy has made companies to open up their services in different platforms, for example in Google Play or App Store.

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Experiences from organizing the first German SDN Service Design Conference

by Melanie Wendland, Master Programme SID 2011
Conference Context
As Group Design Lead of Fjord’s Service Design Academy, I was involved in organizing the first German version of the Service Design Network conference. Together with Thomas Schönweitz, the leader of the German chapter, Nancy Birkhölzer, Group Director of the Service Design Academy, was co-chairing the event.My main responsibilities for the organization of the conference was contributing to the topic definition, paper review and acceptance process, communication with the invited speakers, sponsorship communication as well as contributing to the conference program with ideas and suggestions.The topic that was created together with Thomas Schönweitz and Birgit Mager was
Creating Value(s): Transforming Business, Society and Individual Behavior through Service Design.
The Idea behind this topic was to find cases and highlight practices that showcase how service design has not only created new and innovative service concepts but look at the underlying transformations that it has had on society at large but also on the individual and the service business itself. Continue reading