Tag: service innovation

  • How to See Co-Creation of Value When Creating New Services

    Review of a few related articles. Written by Tiia-Marina and Juha The 6th foundational proposition on service dominant logic is: “The customer is always a co-creator of value: There is no value until an offering is used – experience and perception are essential to value determination.” So the co-creation is a goal to reach. By…

  • User-based Innovation in Services : Book Review

    User Ecosystem: Pathway to Innovation “The effective service innovation happens if entrepreneurial innovation group with technical capabilities can unite material, service and experience to provide market accepted new service. “ The subsequent blog post peeks into the book “User-based innovation in Services” by Jon Sundbo and Marja Toivonen and takes you to insight concepts as…

  • The Role of Customers and Business Support Organizations in Innovation

    By Lauri Kuljus and Mari The Handbook of Innovation and Services: A Multi-disciplinary Perspective, edited by Gallouj & Djellal, brings together 49 international specialists to discuss innovation as it relates to services. This handbook investigates the role of innovation in services from a variety of directions and provides a good source of comprehensive reference material…

  • Revolutionary Coffee Cup

    By Tero, Eva, Pingshan, Outi and Mari This is going to be an unusual day for you! Because you don’t start checking your emails or Facebook, or logging into your Skype, MSN or whatever instant communication system you use at work. But look over the edge of your coffee cup and dare to discover the…

  • Service Innovation: (Having a) Meeting with Customer Needs

    Vast number of new service concepts fail (> 4 out of 10), because they are build first and then introduced to the market (Bettencourt, 2010). The focus should be another way around and shifted away from the service solutions and back to the customer. Rather than asking, “How are we doing?” companies must began asking…

  • Forerunner Service Companies – the Trendsetters of Service Business Innovation

    by Jenni Aranko It is widely acknowledged, that services will gain ground from the traditional manufacturing and product-based approaches. As a part of this change, it has been recognized that market value is equally important focus point for the operations of a company as revenues and profits. Intangible assets such as knowledge, customer relationships and…

  • The Finnish Service Alliance: a new collaborative community for service scholars and practitioners

    The constitutive meeting of The Finnish Service Alliance (FSA) brought 180 service researchers and business professionals from all over Finland to Espoo today. The FSA is a new forum for service scholars and professionals to share research contributions and to discuss about the opportunities and challenges within the service field. The mission of the FSA…

  • Meet the guardian angels of the Service Innovation & Design (SID) Masters Programme

    The competence the students gain in Laurea’s international SID Masters Programme is  on a world class. The SID Masters Programme was launched in 2009 as the first SID Masters Programme in the world. This pioneering initiative has started very well. The programme has attracted highly motivated and talented students from all over the world. The…

  • The nature of “innovation” is changing

    by Jane Vita, Sofia Nyyssönen, Tinja Lindförs and Tiia-Marina Silva The world is always changing and everything goes around adapting. Some companies that have more vision are already looking for the new market – we call them forerunners. These companies have a new vision and concepts in their minds such as design thinking, agile methods,…

  • Service Design meets Futures Thinking – IN ACTION

    Before our 2nd blog post for the series of Service Design meets Futures Thinking, we have a special news for you ! The first test environment for combining Futures Thinking with Design Thinking takes place in Helsinki in two weeks ! This is an invitation to all design thinkers, futures thinkers, strategic minds and innovative…