Tag: service-dominant logic

  • Service Design Capabilities

    Does possessing service design tools make you automatically a service designer? Or does a person need to have special capabilities in order to be a service designer? This question was examined by Nicola Morelli, Professor of university of Aalborg, Denmark, and co-writer of a recently published book called “Service Design capabilities” in a workshop that…

  • Traditional media is merging with social

    I recently attended a doctoral thesis defense of Anna Viljakainen, who has been studying the shift from goods dominant logic (GDL) to service dominant logic (SDL) in the Nordic media industry. According to Asle Rolland (Viljakainen, 2015) the value of journalism in the world of mass communication has based on the assumption that access to…

  • Master Thesis: Empowering Child Sponsorship with Service-Dominant Logic

    In this blog post, I Introduce my master thesis and share some of my personal experiences from the MBA studies. As part of my master thesis (which can be downloaded from here: Salo Erkki Master Thesis) I developed a Service-Dominant Logic based business model canvas application for child sponsorship organizations. With the help of the canvas, value…

  • Service-dominant logic in business models – a workshop with Professor Vargo

    Written by Katri Ojasalo The two trending phrases in academic and business conversations are “service-dominant logic” (SDL) and “business model canvas” (BMC). Is there a connection between them? Or are they just two extremes: the first one an academic theory and the latter one a business tool? In fact, they are quite far from each…

  • The Evolution of Service Science

    by Jenni Aranko and Ainokaisa Kostamo This blog post examines the evolution of Service Science which aims to be a new, interdisciplinary approach to study and innovate in service. First we’ll examine what is actually meant when discussed about service and provide a definition of service as a framework for further reading. We’ll continue with…