by Jenni Aranko and Ainokaisa Kostamo
This blog post examines the evolution of Service Science which aims to be a new, interdisciplinary approach to study and innovate in service. First we’ll examine what is actually meant when discussed about service and provide a definition of service as a framework for further reading. We’ll continue with arguing why there is a need for generally approved Service Science.
Then we’ll introduce the foundations of Service Science through a selection of chapters from articles and books that were published in the late 1970s. The writers have brought the key elements from their previous studies and reflected those to today’s world.
Lastly we’ll take a look at the modern Service Science which has its foundation in the Service-Dominant logic (introduced by Vargo & Lusch in 2004) and present the most essential concepts related to it. The distinction between services and goods as one of the key questions and sources of misinterpretations in the field of Service Science is also discussed.