Tag: Mindshake

  • Why do we need empathy in the design process and how to gain it?

    Introduction to empathy Most of us can probably recall products or services where it is clear that usability has been so far off from the priority list that the product/service is unreasonably difficult or even impossible to use. What is needed that these above-mentioned mishaps can be avoided and services and products designed are actually…

  • Using empathy as part of a creative process in Design Thinking

    Our assignment was to write a blog article in pairs reflecting on the topics discussed in the course Design Thinking. The two-day intensive course during September 4-5th 2020 was held by Katja Tschimmel, the founder of design agency Mindshake and the model Evolution 6² or E6² (2018), and our tutoring teacher Päivi Pöyry-Lassila.  In our group we used the model E6² to identify…