Tag: Marc Stickdorn

  • What’s the secret recipe to becoming an agile and customer-centric company?

    Futurice hosted Service Design Network Finland’s event in Helsinki in January 2020 where Marc Stickdorn* talked about how companies can use journey maps as a management tool. Stickdorn explained three different situations where journey maps can be used: in workshops, projects or as a management tool. Workshop journey maps are used only once and they…

  • Journey maps and facilitation: my take-aways from Marc Stickdorn’s workshop

    What a way to spend Friday evening it was: about 70 people hungry for Marc Stickdorn’s facilitation exercise and presentation on journey map operations! Futurice hosted this Service Design Network Finland’s event on 31 January. I’ll share with you in this blog post two insights about journey maps and three points from the facilitation exercise…

  • Facilitating an awesome ideation workshop

    “Service design cannot be learnt by reading, but through practice” described Marc Stickdorn, co-author of the black book “This is Service Design: Basics, Tools Cases” (2011). Marc Stickdorn held three days intensive service design workshop for Laurea SID Master of Business Administration students. Workshop focused on how to facilitate service design ideation workshops. This blog post…