Facilitation is the key of service design projects. According to Schein (1990) facilitation is a process of HELPING, putting more emphasize on inquiry of the problem, and combining methods that will help facilitator be enabler, not a leader of the process with the approach of owning the problem. In the last project I became a part of (with team of 7 other facilitators) I tried to follow this rule. Continue reading
by Katarzyna Młynarczyk
Don’t oversimplify design thinking
What a challenge! – that was the strongest, eye-opener thought during my first Jam (over 3 years ago). I found myself as a trainer (future facilitator) and member of a team. In that moment I understood design thinking as process divided into couple of basic stages fulfilled by a toolkit. Since then I was trying to implement some of them and met a thousand moments of feeling like: I’m not so sure is it a good direction whe’re going (thinking about work of my teams), It’s not easy at all…, Maybe another tool…?, How to trigger my team, how to stimulate the process?
I’ve even reached for the popular book: This is Service Design Thinking. Basics – Tools – Cases (Stickdorn & Schneider, 2010), but as Katja said it is not detailed enough to enable non-designers to work with these tools in creative processes without a professional facilitator. That reminds me about my role in the future. Role as a facilitator in the whole process.
New insights. Booms and wows
What I was thinking about our first classes in DT on Laurea was that I will somehow acknowledge my attitude that companies should apply the principles of design to the way people work, the way they create new concepts of services. Apart from many booms and wows moments during the workshops (again both in a facilitator and team member role) I gained valuable knowledge about origins of design thinking (my very basic, beginner sketches and souvenir from the first day attached below).
Global Service Jams are these incredible and really fun events related to service design that are celebrated all over the globe. Twice a year, a bunch of experienced jammers and hosts meet to make them wilder, more fun and even more productive. Its the JamJam. Last time, it happened in Barcelona, on September 27th-29th. And, happily, I was there!
But, what is a jam?
A jam is a 48 hours event that gathers people for designing and prototyping new services inspired by a shared theme in hundreds of cities simultaneously and… while they have a great time!
This video from the London Sustainability Jam shows the jam experience very accurately. Curious? Play it now!
So, what is jamming about?
- Doing (not talking). You complete the whole development process of concrete ideas that have the potential to become real.
- Learning. You pick new ideas and working practices, you can try approaches you haven’t tested before in a cool safe environment and you get peer feedback.
- Meeting people. You get to know pretty deeply —working side by side— a lot of people who share your interest in service design.
- Sharing. You share the experience and you working methods with your team and the end results with the world.
Humm, doesn’t this sound pretty similar to a SID Laurea contact session? Indeed, but less structured and without grades or homework 😉
Which jams are there?
There are three jams per year:
- The Global Service Jam, initiated in March 2011, which was celebrated in 130 cities in 2013.
- The Global Sustainability Jam, initiated in October 2011, with already 70 cities announced and to be celebrated soon, in November 22nd-24th. Feel like trying it? These are the four venues in Finland:
- The Global GovJam, prototyped in June 2012 and celebrated for the first time in 2013, in 36 cities.
Since 2011, more that 1,200 projects have been created and shared under a creative commons licence. Browse the latest here:
What is the JamJam, anyway?
“Service design cannot be learnt by reading, but through practice” described Marc Stickdorn, co-author of the black book “This is Service Design: Basics, Tools Cases” (2011).
Marc Stickdorn held three days intensive service design workshop for Laurea SID Master of Business Administration students. Workshop focused on how to facilitate service design ideation workshops. This blog post focuses on insights learned during 7th to 9th of February 2013.