Tag: design thinking process
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Design thinking tools to make meaning from the mess
More and more non-designers know at least some design thinking tools when different organizations commonly use them. Design thinking helps make sense of complex problems, and what is most important, it helps people create new ideas that fit better consumer needs and desires. (Kolko, 2015) Design thinking is not an exceptional talent or a skill…
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Failing fast can get your idea to fly
Swimming noodles, bubble wrap, hula hoops, playmobil toys and lego blocks – yes, this definitely is the Design Thinking master class of the Service Innovation and Design Master Degree Programme. During the two-day workshops we ran through Mindshake’s model Evolution 6², guided by professor Katja Tschimmel from Mindshake. The model has six phases: emergence, empathy,…
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The art of design research
I participated on 20.8.2020 in an online event focusing on design research. The event was hosted by Reach Network‘s Bas Raijmakers and featured a panel discussion with two experienced service design professionals Geke van Dijk from STBY and Babitha George from Quicksand, both part of the Reach Network organization. Both Van Dijk and George discussed…
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Innovation & Design Thinking Start with the Assessment of Now
“Innovation and design thinking are considered as the principal source of differentiation and competitive advantage in the business world today. Thinking like a designer can transform the way you develop products, services, processes, and even strategy” – Tim Brown (2008). Ironically, I never considered myself an innovative or creative person. Instead, my organized and systematic…
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Design Thinking for Uncertainty
The greatest learning that I got from the Design Thinking course was about uncertainty. Design Thinking as a concept and process was not new to me, but what really struck me during the course, was how Design Thinking can be used in a business context to manage uncertainty. The future is getting less and less…
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Learning the essence of Design Thinking process
“There is no universal best DT process model, the choice innovation managers make depends on their disciplinary background and their personal taste.” says Katja Tschimmel in her article about Design Thinking process models and tools (Tschimmel 2012, 11). And this is also what she tells us listeners during our first hours of Design Thinking course…
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Design thinking as a magic wand for trainers and innovators. Role of facilitation.
by Katarzyna Młynarczyk Don’t oversimplify design thinking What a challenge! – that was the strongest, eye-opener thought during my first Jam (over 3 years ago). I found myself as a trainer (future facilitator) and member of a team. In that moment I understood design thinking as process divided into couple of basic stages fulfilled…

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