Tag Archive | benchmarking

Design Thinking: The Journey of Group 5

Design is a central feature of our everyday life. But what is it? How do you define a good design solution?  Is it about aesthetics, quality or functionality? How do you develop the creative process and when can you consider yourself a designer?

The discussions, lectures and exercises during the Design Thinking course were aimed at helping us answer all these questions. We were provided with different tools and methods to develop ourselves as designers and contribute to creation of new services.


Researching for inspiration & Benchmarking

The first group exercise started during the first contact session. The theme selected by our group was “Services for Museums” and we had to identify the problems of the current service offering and design new solutions. In groups of 5-6 people, we brainstormed on problems and possible solutions during the first contact day. As our first course assignment, we were asked to research the services that exist on the market, how they are represented in Finland and abroad, and how the services or lack of them affect potential consumers’ daily life.

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