“If you are not thinking about business models, you are an irresponsible leader.”

Co-author of Business Model Generation (Osterwalder & Pigneur, 2010) Alexander Osterwalder challenged Finnish business experts in Business Model Innovation Seminar in Helsinki 6^th of November 2012.  He stated business models makes organizations thrive or die.

“We will have more industries where companies compete with different business models, but with exactly same products”, and continued: “Nowadays we compete with our business models.”

From Nintendo Wii to Nespresso , Alexander Osterwalder proved his case. “A better business model almost always outcomes a better technology.” he pointed out, and also added in the case of Nespresso: “Business models also expire”. Continue reading →