Service Innovation & Design
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Hey executive! A few tips to make your organization strategically agile
“The only thing constant is change” – Heraclitus We know your job as an executive is getting tougher and tougher no matter in what business you´re in. Operating environment is getting more and more competitive, fast based, complex, turbulent and blurry. You have probably noticed that the “old” way of thinking about the strategy and…
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Revolutionary Coffee Cup
By Tero, Eva, Pingshan, Outi and Mari This is going to be an unusual day for you! Because you don’t start checking your emails or Facebook, or logging into your Skype, MSN or whatever instant communication system you use at work. But look over the edge of your coffee cup and dare to discover the…
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Service Design Breakfast
What is the Service Design Breakfast? The Service Design Breakfast is a series of open talks by leading service design experts. All the Finnish service design community is welcome and the main communication channels for the talks are blogs from the Finnish Universities and Facebook community page. To attend each talk you must to subscribe…
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Book review: Fischer T., Gebauer H. and Fleisch E. (2012), Service Business Development: Strategies for Value Creation in Manufacturing Firms,
Cambridge University Press, UK The book gives a comprehensive overview of the service business development in the business environment of capital goods and brings together years experience on how manufacturing companies can create value through services. It also discusses the challenges of how to generate revenue of the services itself (along with products) and what…
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Biography of Jan Carlzon, the author of the book, “Moments of truth”, published in 1987
The title of Jan Carlzon’s book, “moment of truths” is perhaps the main reason I chose to read the book among other recommended books. The term “moment of truth” became a household name to me as far back as my past studies in Sales and Marketing at Helsinki Business College. Carlzon’s book laid emphasis to…
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Service Innovation: (Having a) Meeting with Customer Needs
Vast number of new service concepts fail (> 4 out of 10), because they are build first and then introduced to the market (Bettencourt, 2010). The focus should be another way around and shifted away from the service solutions and back to the customer. Rather than asking, “How are we doing?” companies must began asking…
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Service Design meets Futures Thinking #2
A research based series of posts discussing the statement “Futures Research supports the Service Design process in multiple ways and throughout the whole process” by Minna Koskelo and Anu K. Nousiainen. Part #2: Synergistic Principles of Service Design and Futures Research We start our second blog post with where we left you in the first…
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Forerunner Service Companies – the Trendsetters of Service Business Innovation
by Jenni Aranko It is widely acknowledged, that services will gain ground from the traditional manufacturing and product-based approaches. As a part of this change, it has been recognized that market value is equally important focus point for the operations of a company as revenues and profits. Intangible assets such as knowledge, customer relationships and…
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ICSSME2012 conference greetings!
by Dr. Päivi J Tossavainen Regards from the ICSSME2012 conference. ICSSME2012 is a newcomer conference of service research field. Organized by World Academy of Science, Engineering and Technology (WASET), the conference took place October 8-9 in Dubai, UAE. There were about 100 participants in the event from countries around the world. The two days provided…
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The Finnish Service Alliance: a new collaborative community for service scholars and practitioners
The constitutive meeting of The Finnish Service Alliance (FSA) brought 180 service researchers and business professionals from all over Finland to Espoo today. The FSA is a new forum for service scholars and professionals to share research contributions and to discuss about the opportunities and challenges within the service field. The mission of the FSA…

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