Service Innovation & Design
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Solita’s service design with love
In stead of talking about added value, should we talk about loved value? How to define, how specific services bring us such a happiness and a good feeling, that we want to use it again? Is it intuition that service designers should trust more? Solita, a Finnish digital business consulting and services company, opened up their service design ideas…
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The importance of finding the right questions
One remarkable part of a service design process is to find right questions to be asked from customers. The quality of answers and the deep of insights depends on questions. You can always use 5 Whys –technique to dig deeper but it does not work if there is a lack of time. That is why…
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An excellent way to test an idea quickly with customers
Let me introduce a quick and cheap way to test new service ideas. It might sound a bit scary to test a new idea with real customers at the early stage of the service development process but it is worth it. I had a chance to be part of an interesting project. Laurea University of…
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It’s time to stop thinking that to do good means living in poverty
I took part in Human-centered Design online course in Feb-Apr 2015. We were asked to form a team with at least four members in it, at the maximum six. Our team SID Inspired consisted of six students studying Service Design at Laurea University of Applied Sciences. The diversity is better if there are more people involved in the team work.…
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Designing for the Love of (Digital) Learning
After two or more decades the digital learning is still on its infancy. There has been and is multitude of applications and services that try to teach us new skills and become better humans. Unfortunately really no digital app or a service has really gained any traction. There are exceptions of course, Wikipedia being an…
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Coming soon: Better service experience through neuroscience
It is somewhat easy to get a grasp what people want, what do they like and what they don’t shadowing them and performing contextual interviews. It is considerably harder to find out why people like what they like. In todays world, the consumers are bombarded with more stimuli than ever. Attention spans are shorter and…
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Co-Designing Open Innovation activities with Samlink
On 10th of February 2015, a Finnish IT Service Provider Samlink asked external help, ideas and insights by involving multidisciplinary professionals into Designing Open Innovation Activities mini workshop. The event was organised and hosted together with the Service Design Network Finland. The purpose was to ideate what different kind of Open Innovation models, frameworks and activities Samlink could provide in future. Samlink,…

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