Service Innovation & Design
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Let all the flowers bloom!
Tomi Härmä from MediaLuotsi opened the Finnish Marketin Reseach Society’s (SMTS) seminar on Tuesday 7.2 2017 on Leading Customer Experience using a finnish saying “let all the flowers bloom”. Meaning that all the different disciplines of research plus service design thinking & tools are needed to get deep understanding of customer’s needs and wants and…
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The Informed Consumer and Insights about Insights
Insight – inspiration – vision. Those were the some of the magic words mentioned at the Informed Consumer study research in Stockholm. The study is conducted by a Nordic insight agency Kuudes and the content consists of current and future trends and motives underlying consumer behavior. The results of the study were first presented in…
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Ahto´17- lean service creation
During this week TEKES (Finnish Funding Institute for Innovation) and Futurice organized a free LEAN service creation workshop as a gift to Finland celebrating it´s 100 years of independence. Participants were from development functions from various industries representing the variation of Finnish companies. Naturally the bigger purpose of the event was to spread the word…
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A Morning About Facilitation vol.2 – Virtual workshops and meetings
In a previous post I summarized my experiences and takeaways from a facilitation demo by Grape People. The event was inspiring and the content felt useful for everyday work, so I decided to attend their virtual facilitation demo as well. Fitting for the topic, the demonstration took place online so I was able to see…
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Trendwatching.com Live Trend Event in London
Some time ago I had the privilege to participate in a massive trend event organized by a trend agency called Trendwatching.com. You might already be familiar with their free online content and monthly briefings (if you are not, check it out!), and in addition to those they provide a subscription based premium service packages and…
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Legal Design Summit
Legal design is a new hot topic in service design domain globally – and also in Finland. Dottir, a law firm, and Hellon, a service design firm, organized the first ever Legal Design Summit in Finland on 16.11. at the University of Helsinki. In the opening speech it was mentioned that legal design is not…
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A Morning About Facilitation
What facilitation is? That was the question addressed in a morning seminar by Grape People. The company specializes in facilitating trainings and workshops and offer consultancy services related to these things. The mission of Grape People is to get organizations to facilitate themselves. The process is quite simple, and can be applied to any group…
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Hack the Budget
Hackathons – modern versions of workshops – are now popular also in the public sector. These events follow the service design principles; experts from various fields, customers, entrepreneurs and members of other interest groups gather together for a day or two, form teams, discuss, ideate and develop various solutions for a certain wide and complex…
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Consumer Experiences From Theory to Concrete Examples – Suhde 2016
Consumer experience seems to be a hot topic in marketing seminars these days. It was also the topic of the day at Suhde 2016 seminar organized by MARK Suomen Markkinointiliitto ry. The afternoon was filled with speakers from different industries, who provided the audience with a wide range of viewpoints to consumer value and experience…
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NBF16 – my takeaways
Last year I attended Nordic Business Forum 2015 thru the live stream and it was an amazing experience. I was so stoked that had to buy a NBF16 seminar pass right away – I wanted to experience it physically, to hear the keynote speakers live, meet people and be part of the buzz. Now, after digesting…

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