Category: SID methods
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Ethnography and User Ethnography
As someone who has done various types of ethnographic and interview research before, I was asked to provide some reading tips on that topic, for user research. If one looks at modern guidebooks, they tend to be quite good on the practical “how”, but neglect to say where many of the ideas come from. That…
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A Library Paradigm Shift
Someone says “library service design”, so obviously, I am interested. And what a fascinating project it was, as part of the Service Design Achievements: the turning of a university library into a learning center – for real, not just in name. The recently formed, but with old roots, Aalto University Library, is really re-inventing itself.…
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To me sound of SID is like a sound of music
How I found my inner spark of Services Innovation and Design Thinking? I was one of the lucky ones who got in to Services Innovation and Design (SID) Programme at Laurea University of Applied Sciences. We newcomers met for the first time during our 3-day kick-off session in September 2014. I had high expectations for the class but I also kept…
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There is no way round play
How playing is a big part of change by design
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How do we get a great idea?
Well, finding the answer to that question is probably worth a fortune, but after our first course – design thinking- of the SID Laurea programme I have a much better picture of how to facilitate and enhance idea creation. In a few days a group of strangers became not merely acquainted with principles of innovation…
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Turning to Design Thinking for New Ways to Create Innovation and Growth
Participating in a two-day master class on Design Thinking (DT), taught by Innovation Consultant Gijs van Wulfen and Design Professor Katja Tschimmel, marked the starting point of my studies in the 2014 SID MBA group at Laurea UAS and also served as a great reminder of why earlier this year, I felt the need to…
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3 lessons in innovation that changed my way of thinking
Have you ever heard that you should learn one new thing a day? Well one September day I was lucky to learn three interesting new things that changed my way of thinking. I attended an intensive course held by Design Thinking gurus Gijs van Wulfen and Katja Tschimmel. Design Thinking offers a process to transform…


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