Month: November 2012
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Revolutionary Coffee Cup
By Tero, Eva, Pingshan, Outi and Mari This is going to be an unusual day for you! Because you don’t start checking your emails or Facebook, or logging into your Skype, MSN or whatever instant communication system you use at work. But look over the edge of your coffee cup and dare to discover the…
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Service Design Breakfast
What is the Service Design Breakfast? The Service Design Breakfast is a series of open talks by leading service design experts. All the Finnish service design community is welcome and the main communication channels for the talks are blogs from the Finnish Universities and Facebook community page. To attend each talk you must to subscribe…
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Book review: Fischer T., Gebauer H. and Fleisch E. (2012), Service Business Development: Strategies for Value Creation in Manufacturing Firms,
Cambridge University Press, UK The book gives a comprehensive overview of the service business development in the business environment of capital goods and brings together years experience on how manufacturing companies can create value through services. It also discusses the challenges of how to generate revenue of the services itself (along with products) and what…
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Biography of Jan Carlzon, the author of the book, “Moments of truth”, published in 1987
The title of Jan Carlzon’s book, “moment of truths” is perhaps the main reason I chose to read the book among other recommended books. The term “moment of truth” became a household name to me as far back as my past studies in Sales and Marketing at Helsinki Business College. Carlzon’s book laid emphasis to…
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