Laurea University of Applied Sciences took the initiative in establishing the Finnish Chapter for Service Design Network on Oct. 23, 2012. Laurea strengthens thus its forerunner position in developing the Finnish service business.
The objectives of the SDN Finland are to:
- spread knowledge about service design , its benefits and opportunities in Finland
- support the creation of great customer experiences and development of new service concepts
- bring together people interested in developing the Finnish service business and provide professional support Continue reading
A trip to the German SDN Chapter conference in Cologne showed that a national chapter is a great forum to share and gain service design knowledge close to home. It also brings local service design people together to share service experiences and ideas from business, academy and the design world. I had a special interest in visiting the conference as Laurea is planning to start the Finnish SDN Chapter this Fall.
The two and a half days offered a robust and fun package of service design knowledge in the form of presentations, workshops and casual networking. All activities were worthwhile but if I have to pick some highlights, they would need to be Fjord’s presentation on the transformative services – not only as one of the speakers, Melanie, is a student in our Service Innovation & Design master program but also because of its practical and appealing content – and Birgit Mager’s opening speech. Continue reading