Archive by Author | piiahanhirova

What makes design thinking so appealing?

by Piia Hanhirova

Inspiration, encouragement and empowerment. In my opinion, those are the most important values and aspects, which design thinking offers, and the reason why it appeals to so many people regardless the field they work in or are busy with. Design thinking underlines the deep understanding of people – their needs, wishes and motivation – and gives voice to users and customers.

This year’s Service Innovation and Design (SID) studies started with Katja Tschimmel from Mindshake. She guided us through the past and the present of design thinking as well as introduced us the various design tools based on the Evolution 6² model.

Evolution 6² model

But most importantly, she simply made us do it, that is, work in multidisciplinary teams and use the design tools in practice. So, our team, coming from different backgrounds with multifaceted experience, moved from divergent to convergent along the way of design thinking process, and worked on tools such as the opportunity mind map, idea hitlist, vision statement, user groups, intent statement, prototype, visual business model etc.

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