There are some things in life that you need to experience yourself in order to truly understand them – Jamming is definitely one of those! You simply can´t capture the spirit of Jamming with words. Any attemp would result in lines full of superlatives and corny phrases, and in the end, readers would think you have worn the ”funny hat” for too long. Well, that´s totally ok and not far from the truth, but that wouldn´t do justice for the concept.
Here´s an example.
I could tell you that Global Service Jam is a unique 48 hour event for curious, open-minded people interested in (service) design thinking. It gathers Jammers from 6 continents, from more than 100 cities to simultaneously design completely new services in a spirit of experimentation, innovation, co-operation and friendly competition. At the end of the weekend, prototypes of the new services are published to the world. Global Service Jam is known for it´s inspirational spirit that captures and connects the global network of over 2000 Jammers.
Or I could point you to a video. Our Jam got challenged by the New York Service Jam to make a happy dance, and here is our response:
After watching the video, your first thought might be something like ”say what?” But I urge you to hold your thoughts. In fact, if you look closer, what you can see in the video, is a group of people who have been totally taken over by the spirit of the Jam – you can almost taste the collective fun and openness! And these people were strangers to one and other before the Jam started. Just within two days, an unique atmosphere has been established. Atmosphere that frees people to be themselves, think unorthodoxically, experiment, play and build on one and other´s (crazy) ideas.
Imagine what could happen if this atmosphere could be replicated in your company? What could happen if all that hidden know-how and creative potential of your company´s employees would be unleashed? My answer: Anything could happen.